Ownership is distributed
Brand, IT, legal and communications each hold part of the estate. Nobody sees the full picture without a shared frame.
About
A research platform for corporate web experience in Turkey.
Enterprise Web Index Turkey studies how large organisations design, operate, maintain and expose their web properties — and publishes the method behind every observation.
Kurumsal Web Deneyimi Endeksi; Türkiye'deki kurumsal web varlıklarını şeffaf bir metodolojiyle inceleyen bağımsız bir araştırma girişimidir.
Definition
What is Enterprise Web Index Turkey?
It is a benchmarking and publication programme. We assess corporate websites across nine weighted dimensions — design and brand experience, UX and content clarity, performance, accessibility, privacy experience, technical SEO and AI discoverability, maintenance efficiency, digital operations cost and multi-site governance — using signals that are publicly observable and reproducible.
The output is sector reports, reference guides and preliminary assessments. The goal is not to rank companies against each other, but to give the teams responsible for these estates a shared, documented vocabulary for discussing quality, exposure and cost.
Standards
Editorial principles
- Transparency
- The methodology, weighting and evidence model are published before the findings.
- Public-signal based analysis
- We observe what any visitor or crawler can observe. No credentials, no private systems.
- No pay-to-rank
- Inclusion, placement and scoring cannot be purchased, sponsored or negotiated.
- No agency ranking
- The index reviews websites and estates, never the vendors who built or maintain them.
- No legal or compliance guarantee
- Findings are preliminary observations, not certifications of any kind.
- Right to correction
- Any organisation may dispute an observation and have it re-checked and, where warranted, corrected.
Rationale
Why this exists
Corporate websites are no longer only brand surfaces. They are operational systems, compliance surfaces, AI visibility assets and recurring cost centres — usually owned by several departments at once, and rarely measured as a whole.
Quality signals are technical
The parts of a website that fail visitors most often — structure, consent clarity, machine readability — are invisible in a design review.
Cost accumulates quietly
Duplicated templates, vendor tickets and inconsistent standards become the largest line item long after launch.
Disclosure
Methodology contribution
The technical assessment framework has been developed with methodology contribution from Madebycat's enterprise web experience practice. This contribution covers the definition of measurable signals and scoring logic. It does not influence which organisations are reviewed, how they are described, or the findings that are published. Any contributor's own client work is excluded from published comparisons.
External contributor profile: Madebycat on Clutch
Corrections
Correction and update requests
If an observation about your property is inaccurate or out of date, request a correction. Include the URL, the observation in question and any context we should re-check. Re-verification is performed against live public signals, and corrected items are noted in the report's revision history.
Official LinkedIn profile: Enterprise Web Index Turkey on LinkedIn